THD Spooky SZN
THE HOME DEPOT SOCIAL CONTENT
For a year I worked on the largest client that exists (might be hyperbole, but who’s to say?), making custom social content spanning from Paint to Ladders to Appliances to Smart Home to Decor to Seasonal Products to Flooring to Google Home Products (different than smart home!) to Influencer DIY to How To Videos to Storage and Organization.
There were 20+ projects (in ONE year), but this one is my favorite.
IN-STORE HALLOWEEN DECOR
Our characters are dying to get out.
The Home Depot has more spOoOokiness available in-store than any other retailer.
This was also shot in a practice store, it’s a REALLY great story.
And then we made cute stories that allowed viewers to unbox the characters themselves as they tap through.
And then they let me retouch 100 photos so they matched the mood of our spot.
Agency: 22squared
Made with: Sarah Bailey
